Yea, and how do you do that in a decentralized way?
Easy, you honor the first one to get the name by transaction time.
What about reserving every major brand name so I can make millions selling them back or impersonating them? Not a problem?
Guess not. That's why Trump's twitter handle is @realDonaldTrump. Just like in early days of internet when corps were slow to get onboard.
https://bit.ly/2HEllZH
