Sky is blue. Ocean is blue. I might - sometimes - call it Einstein's idea or something. Look: it makes sense to me, damn it. And it's bs. It's male fluid. Water is female fluid. I'll call it an Einstein idea if I want to!
It's been tens of thousands of years... how long do we have to wait until we let the masses know that - oh, yes, your behavior does matter, to you, and you can know this irregardless of anyone else's self interest in you behaving. Anyway, it's all predestined. We'll see what happens next.